The way people buy goods and services has changed with the advent of AI and bots. It has taught the commercial world that people love to talk. These technologies led to higher preference for brands that meet consumer needs on demand, understand and speak their...
A successful digital content message is one that generates results. Getting your audience to pay attention to your content is only half the job and the other half is getting them to take action. On our last episode of the Digital Signage Content Best Practices vlog...
Avatars are everywhere these days. These graphical representations are used in gaming, social networking, and even marketing to characterise humans in a virtual environment. Just around a week ago, Vodafone’s latest employee, Kiri, was introduced to the public. She is...
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