Anywhere you go now, and perhaps in an office building, you will see digital design installations that show different types of information, such as ads, building maps, and even company history. In this small collection of photos, you will see some of the most...
Businesses’ purchase decisions are often ruled by ROI (return on investment), while overlooking the good stuff such as consumer behavior and factors that influence the path to purchase or otherwise known as ROO (return on objective) that are as critical in making the...
The way people buy goods and services has changed with the advent of AI and bots. It has taught the commercial world that people love to talk. These technologies led to higher preference for brands that meet consumer needs on demand, understand and speak their...
Avatars are everywhere these days. These graphical representations are used in gaming, social networking, and even marketing to characterise humans in a virtual environment. Just around a week ago, Vodafone’s latest employee, Kiri, was introduced to the public. She is...
As technology progresses with time, we see a lot of restaurants embrace self-ordering kiosks. These happily cut long lines and wait times, especially for customers who come for the “fast” part of fast food. Some are apprehensive that kiosks pose threats to jobs and...
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